Revive Okocim as a
brewer of great beer.
The challenge: Okocim, a Carlsberg owned Polish beer needed a new point of
view after years of neglect, communist quality ingredients and confusing advertising.
The solution: working as part of the creative team at Design Bridge Amsterdam we
explored design ideas for fundamental questions like ‘how did the founding brewmaster
make Okocim special in 1865?’
The deliverables: brand positioning and identity, concept development, 2D and 3D
packaging design. Region: Poland.
Click here to see work.